Zhongguo ti yu chan ye fa zhan bao gao (2015) = Annual report on development of sports industry in China (2015)  Annual Report on Development of Sports Industry in China (2015) 

• Product Details

  Product #

  2221665B

  Author(s)

  Ruan, Wei

  City

  Beijing 

  Country

  China 

  Language

  Chinese (simplified) 

  ISBN

  9787509783559 

  Date of Publication

  2015 

  Publisher

  She hui ke xue wen xian chu ban she  

  Cover Type

  Soft cover 

  Pages

  242 

  Series

  Ti yu lan pi shu = Blue book of sports 

  Subject

  Recreation / Leisure / Tourism

   

• Product Details in Original Language

  Author

  阮伟

  Publisher

  社会科学文献出版社  

• Description

  Annual Report on Development of Sports Industry in China (2015) The "China Sports Industry Development Report (2015)" uses a variety of research methods such as survey method, literature method, quantitative analysis method, qualitative analysis method, case study method, etc. On the basis of research on traditional industries such as sports competition industry, sporting goods industry, stadium industry, sports media industry, etc., it closely focuses on various hot events in the sports field in the past year, and studies and sorts out including but not limited to football reform, "Internet +", sports investment and financing, event copyright, road running market, campus sports, etc., further broadening the breadth of research, enhancing the height of research, and digging into the depth of research.

  《中国体育产业发展报告（2015）》运用调查法、文献资料法、定量分析法、定性分析法、个案研究法等多种研究方法，在对于体育竞赛业、体育用品业、体育场馆业、体育传媒业等传统产业研究的基础上，紧紧围绕过去一年体育领域内的各种热点事件，对包括但不限于足球改革、“互联网+”、体育投融资、赛事版权、路跑市场、校园体育等进行研究和梳理，进一步拓宽了研究的广度、提升了研究的高度、挖掘了研究的深度。